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We Are All Weird - Readers Warehouse

We Are All Weird

R 167.00
  • SKU: 9780241209011
  • Availability: in stock Many in stock Out of stock You can purchase this product but it's out of stock
World of Warcrafters, LARPers, Settlers of Catan?  Weird. 
 
Beliebers, Swifties, Directioners? Weirder. 
 
Paleos, vegans, carb loaders, ovolactovegetarians?  Definitely weird. 
 
Face it.  We're all weird. 
 
So why are companies still trying to build products for the masses? 
 
Why are we still acting like the masses even exist? 
 
Weird is the new normal.  And only companies that figure that our have any chance of survival. 
 
In this book, Seth Godin shows you how. 

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