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Genius- How to Take Smart Ideas Global - Readers Warehouse

Genius- How to Take Smart Ideas Global

R 249.00
  • SKU: 9781770107564
  • Availability: in stock Many in stock Out of stock You can purchase this product but it's out of stock

South Africa and its fraught political economy provide a fascinating case study into how it takes a particular brand of genius to thrive in a difficult domestic environment and to take the ideas and the businesses that deliver them from local to global. Genius tells the stories of some of the extraordinary individuals, companies and industries whose ideas, products and raw materials solve problems and add value across the globe.

Greatness comes from acting on purpose, and there is a generation of South Africans solving problems for the future. Learn how Pratley beat Armstrong to the moon, how a former Eskom quantity surveyor capitalized on Britain’s obsession with meerkats to create the UK’s most visible price comparison website, how to take a Mediterranean-style food concept to the Mediterranean, and how a device designed to beat diamond smuggling made it from the set of a popular US hospital drama into emergency rooms and pathology labs across the US.

Genius examines what it takes to thrive in an increasingly complex, fast-paced
and divisive global environment. These are lessons for anyone looking to
succeed anywhere against the odds.

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