Pearson Management An Introduction.

SKU: 9781292459745
Pearson Management An Introduction. by David Boddy

Pearson Management An Introduction.

SKU: 9781292459745
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Author: David Boddy
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This book is intended for readers who are undertaking their first systematic exposure to the study of management. Written from a truly European perspective, the text has three main objectives; *To provide newcomers to the formal study of management with an introduction to the topic. *To show that ideas on management can apply to most areas of human activity, not just to commercial enterprises. *To make the topic attractive to students from many backgrounds and with diverse career intentions.*The material is presented within an integrative model of management and demonstrates the relationship between the many academic perspectives*Extensive case material including part cases, chapter cases and case examples, show how theory is put into practice in the business world*'Notebook' questions and exercises relating to the student's own experience encourage critical thinking and can be used as experiential exercises in the classroom
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Publisher Date: 2024-05-09
Publisher: Pearson Education Limited
Pages: 576
Language: English

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