Business To Business Marketing

Author: Mark Eardley

Loading locations...

Genre:

Format: Softcover

Price RW Saving 82%

This is a Sample Product Title

Was $200.00 Now $100.00

Tax included.

[{"id":29552622796915,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"9781776090129","requires_shipping":true,"taxable":true,"featured_image":{"id":33672975482995,"product_id":3953007591539,"position":1,"created_at":"2024-02-28T12:38:35+02:00","updated_at":"2024-02-28T12:38:35+02:00","alt":"Business To Business Marketing - Readers Warehouse","width":400,"height":400,"src":"\/\/www.readerswarehouse.co.za\/cdn\/shop\/products\/business-to-business-marketing9781776090129-929465.jpg?v=1709116715","variant_ids":[29552622796915]},"available":false,"name":"Business To Business Marketing","public_title":null,"options":["Default Title"],"price":3900,"weight":200,"compare_at_price":22000,"inventory_quantity":0,"inventory_management":"shopify","inventory_policy":"deny","barcode":"9781776090129","featured_media":{"alt":"Business To Business Marketing - Readers Warehouse","id":26084588716147,"position":1,"preview_image":{"aspect_ratio":1.0,"height":400,"width":400,"src":"\/\/www.readerswarehouse.co.za\/cdn\/shop\/products\/business-to-business-marketing9781776090129-929465.jpg?v=1709116715"}},"requires_selling_plan":false,"selling_plan_allocations":[]}]

COURIER - Dispatched in 1-3 Working Days.

STORE COLLECTION - Dispatched in 5-10 Working Days.

INTERNATIONAL SHIPPING - Dispatched in 3 - 7 Working Days. Due to Strict Exchange Controls we are unable to refund orders.

The way businesses buy from one another has changed profoundly in recent years. Markets have evolved, disruptive technologies have sprung up and buyers' expectations have changed. But despite this, the fundamentals of business-to-business marketing have remained constant: Today's corporate decision-makers still need to know who you are, what you do and why you matter to them.

In Business-to-business marketing, Mark Eardley and Charlie Stewart review the basic rules of B2B marketing. They offer guidance on how to: Motivate your markets to buy from you; How to differentiate yourself from your competitors and; Explain which tactics to use to reach your customers with the right messages at the right time. Their step-by-step guide will help your marketing effort deliver three critical results Increased sales; Rising market share and; Rock-solid margins.

Written in straightforward, punchy language with simple, practical take-outs at the end of each chapter, this is a must-have book for anyone involved in any way at all - with attracting and retaining profitable customers.

Age Range: 18+

Publisher Date: 2016-03-01 00:00:00 +0200

Publisher: Penguin Random House

Pages: 200

Dimensions: 22.2 x 15.2 x 1.9 cm

Language: English

SOUTH AFRICAN SHIPPING

In-store collection is R20 and will be available for collection anywhere between 5-10 working days. The relevant store will contact you when your order is ready for collection.

Courier Delivery - Shipping is calculated at checkout. Orders are dispatched within 1-3 working days.

Our shipping is currently calculated by the delivery address area.

NB: Exact delivery times cannot be guaranteed once your order has been collected by the courier. Please use your tracking number to follow up and get exact delivery times.

RETURNS AND EXCHANGES

See conditions and procedure in our return FAQs

INTERNATIONAL SHIPPING

Our product prices do not include any tax and duties. Should there be any duties or taxes the receiver will be liable to pay these fees on receipt of order. Please refer to your local tax authorities on any expected fees in your local states or country.

We do not accept returns and exchanges on international orders.

The Buy More Save More Books have never been read and are in mint or near mint condition.

(Meaning they can have slight scratches and minor nicks on the cover)

Some books MAY have a red or black dot or line on the edge of the page by the spine. This is because the books is a cleared item. That's why the price is so AMAZING.

This section doesn’t currently include any content. Add content to this section using the sidebar.

Business To Business Marketing

Business To Business Marketing

Customer Reviews